Tuesday, October 13, 2026 12pm-1pm Est

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As businesses move into budgeting and planning for 2027, one number affects almost every major decision. The sales forecast.
Leadership uses it to plan growth. Finance uses it to make spending decisions.
Operations uses it to plan production, inventory, and capacity.
But if CRM data is incomplete, opportunities are outdated, follow-up is inconsistent, or salespeople are relying on memory, how accurate is that forecast?
Join Ken Cheo and David Farr to discover how to improve the data, processes, systems, and sales activities behind more reliable forecasting.
Learn how to create a more accurate picture of future revenue while helping your sales team focus on the right opportunities and activities.
✅ Improve Forecast Accuracy
Identify the gaps that make forecasts unreliable and learn how to keep pipeline data more complete, current, and useful.
✅ Keep Sales Focused on High-Value Opportunities
Help your team spend more time on the customers, prospects, and activities most likely to produce revenue.
✅ Reduce Pipeline Leakage
Stop good opportunities from slipping through the cracks, identify stalled deals earlier, and remove opportunities that no longer belong in the forecast.
Reserve Your Spot
Your Forecast Affects the Entire Business
It's not just about keeping the CRM updated.
It's about giving leadership, Finance, Operations, and Sales a more reliable view of what is likely to happen next.
Fill the Data Capture Gap: How to automate data capture, improve validation, and keep important sales information current.
Sales Strategy Focus: How to keep the team focused on ideal clients, high-value opportunities, and the activities most likely to produce results.
Fix Leaky and Clogged Funnels: How to prevent strong opportunities from falling through the cracks while removing deals that are unlikely to close.
Turn Reactive Prospecting Proactive: How to help salespeople know who to contact, when to contact them, and why.
Improve Sales Processes: How to create protocols that improve close rates, maintain momentum, and reduce wasted effort.
Align Sales Support: How to create greater clarity among the people, systems, and providers supporting sales.
Track the Right Metrics: How to identify the measurements that reveal sales efficiency, effectiveness, and areas needing support.
Use Automation and AI Effectively: Which systems and automations can improve consistency, visibility, and forecast accuracy.

Ken Cheo, is the President and Owner of Our Sales Coach.
Ken works with business owners, sales managers and select salespeople with guaranteed results for top-line sales growth.
He helps companies develop an ideal client prospecting system where they can gain a strong market position and produce meetings with decision makers at ideal clients.
Ken helps his clients develop a scalable and repeatable sales process that ensures they are not wasting time with people who don’t buy or buy from someone else.
He works with business owners and sales managers on how to coach their sales teams so the changed behaviors and sales processes become habit and sustainable.
Prior to creating the Our Sales Coach brand, Ken enjoyed over 20 years of sales and sales management experience.
Ken has participated in speaking engagements and seminars on a variety of sales and marketing related subjects.

David Farr is a Solution Consultant at N’Ware Technologies, connecting the dots between sales, fulfillment, shipping, and production to give a clear picture of what’s happening across the business.
Drawing on N’Ware’s 30 years of experience working with manufacturers, David helps teams replace guesswork with decisions based on real data.
Business owners
Presidents
CEOs
Sales managers
VP of Sales
Manufacturing and distribution companies